Contractor Power®
Marketing
 

 


Your business depends on selling your services.
If the local prospects that you depend on can't find you online where they search then you're not competing for their business and your competition wins every time. Don't miss this opportunity to increase your sales by improving your Marketing.


Internet Marketing Services for Building / Repair / Maintenance Contractors
 

 

You really need our help if any of these apply!

  • You do not regularly gain new clients from online Marketing.

  • Your company does not receive a noticeable benefit from having a website.

  • You seem to be losing local market share to your competition.

  • Marketing is not being done by plan.

  • Your website is not the center piece of your marketing or you don't yet have one.

  • You don't have a solid marketing process that helps you gain new local clients / jobs.

Successful Online Marketing Includes
Local Search
Social Media
Video Marketing
Web Content
Business Directories
 

 

   

Knowing What to Do is Only Half the Battle
The number one problem that small businesses have with Marketing is consistency. Everyone knows that they should have a marketing plan and a few actually do. The problem is that it that the work isn't getting done, the plan is not being executed on a consistent basis.

In House Marketing Problem
When the opportunity to serve a client or bid a job is available, making money is and should be your main focus. When this happens in house marketing is dropped like a hot potato and is usually not resumed again until work is once again scarce, by then it's too little and too late. Outsourcing your Marketing process with Contractor Power may be the answer to consistent execution and more local job opportunities.
 

Contractor Power builds professional websites but a website without the proper marketing is not a cost effective Marketing tool.  On going Marketing and content development will enhance your financial performance.

Contractor Power Marketing is customized for each client. The goals we have set for each of our clients are as follows:

  • Search Engine Optimized for Local Prospects searching by trade and location. We collect specific information from each client before beginning their project. We display each company using the correct number of keywords including trade services, geographic work area and company background.
     
  • User friendly layout that falls in line with the habits of online viewers. Prospects will be able to identify what you do and where you do it at a single glance. This is extremely important if you intend to capture a prospects attention and have them stick at your website.
     
  • Regular content updates that increase Search Engine ranking and prospect interest. Prospects want to know about your most recent local jobs. Search Engines expect new content or rankings drop off and opportunities are lost. Your job / content input is required to make this work.
     
  • Continuous marketing improvement that keeps your website up to date with the major Search Engines, Trade & Service Directories, Social Media and the current marketing trends that actually work.

 

Select one of our Marketing Options and call or email us today for availability

 

Search Engine Marketing

LOCAL SEARCH - The New Yellow Pages is now the standard Marketing vehicle when a business is looking to grow and expand their online presence locally. The top 3 search engines, Google, Yahoo, and Bing are now driving in more than 90% of the World’s search volume. Taking advantage of local search opportunities is now a crucial element of growing you customer base and profits.
 

The Social Media Explosion

Facebook is now growing at unprecedented levels and Social Media has become the hottest and most influential forms of online media today. The benefits of Social Media are unsurpassed from giving your customers the most up-to-date information and showing prospective customers the value that your company can offer. The main benefits of Social Media Marketing are the ability to engage customer at an early point in their decision making process and Brand Building through repetitive contacts.

YouTube is now the destination of choice for "How To Information". We all absorb information better when seeing and hearing (watching video) as opposed to just reading. The combination of audio and video information when presenting your company to prospects is unbeatable. The ability to target viewers geographically with your tags, Facebook, Twitter and web links makes video advertising a must for all businesses.

Twitter Promote blog articles, webinars, interesting news and more. A good idea is to post articles on other websites that are relevant to your business, like a customer success story or other PR coverage. If you have other content that is appealing to your audience like a free webinar, post links to those too.
 

Web Content

Web content is a major part of what Contractor Market Max is all about. We provide constant development of keyword rich content based on your specific customer type and service area location.

* Job / Work highlights and details
* Client comments and testimonials
* Trade specific pages that bring search traffic
 

Web Design

In today's economy, a company’s website is the face of their business. So many companies overlook the key principles of web design and web development which can be the key to your website visitors' buying decisions. The design of a website is many times the first impression a prospect receives of your business. Since the Internet is the way most companies are found, it is your opportunity to make a good first impression.  We focus on all aspects of web design including navigation, color scheme, design, graphics and content.
 

 


Marketing That Fits Your Business
 

 
I - Contractor Market Max - Affordable and Effective Internet Marketing

The Internet is growing and changing at a very rapid pace. New Marketing options and opportunities for Contractors arise on a regular basis. Keeping up with what works and what doesn't for small business owners is a job in itself. On top of that you have an increasing level of technical complexity which makes professional assistance a must for even the smallest of businesses. Contractor Market Max is a service created specifically for small business owners in the Building / Repair / Maintenance trades that is both easily affordable and extremely effective. Most small businesses do not have the need for a full time Marketing employee, yet at the same time they require a high level of expertise and professional service to attract new customers.

Contractor Market Max clients receive professional Marketing services at a cost and service level appropriate for their business size and goals. Most of our Contractor clients do very well on a minimum service level of 3 dedicated hours per month after their initial set up. Market Max includes all aspects of Internet Marketing such as Local Search, Web Content Development, Social Media, Link Building and Video Marketing. With this complete package all of your marketing will be tied together and work as a seamless customer acquisition system.

This package gives your business everything it needs to receive the maximum benefit from your Internet Marketing budget. At only $99.00 per month (includes hosting / domain registration / top directory & search listings as required) it is exactly what most Contractors need to generate new business from online Marketing. Set up costs range from $300. to $700. depending on existing services, Marketing goals and design requirements.

Unfortunately we can not take on an unlimited number of new clients. Due to the personal service / time requirements dedicated to each of our clients needs, we only accept 2 - 3 new clients per month. Call or email us today for availability.


II
) Contractor Marketing System

With the Contractor Market Max service featured above, web content and development is a major part of our time requirement for each client. New web pages, job highlights, client testimonials, links and keyword development are on going. Many of our clients how have 20 or more web pages of information / search engine food and the web development process never stops. We do realize that there are businesses that have existing relationships and service providers that they may not want to leave. For those Contractors we have developed the Marketing System option.

This option will only work if you follow our directions and do the web development exactly as we suggest. Other then the actual web hosting, formatting and uploading of html content to your website, this service offers the same Marketing expertise as our Contractor Market Max service. For most businesses having 2 service providers usually means added time and expense but this option is available to you. ($59.00 per month - $150.00 setup) Call or email us today for availability.


III ) Custom Solutions That Fit Your Need

Call us today for information on Email Marketing, eNewsletter development or other Marketing needs.

 


Marketing is the single most important function of any business. Do it well and growth will be the natural outcome. Do it poorly or not at all and you will constantly struggle at acquiring new clients and revenue sufficient to maintain profitability.
 


Call or email with question or service availability
609-693-9778 8am - 5pm Eastern Time
 
First & Last Name  
Telephone Number  
Email Address  
Best Contact Time  
Enter Security Code     cp421   

Contractor Power® Copyright 2012 all rights reserved ContractorPower.com
Links Page